by Purba | Jan 14, 2023 | Uncategorized |
Rebecca, a former student at Pratt Institute and a graduate in fashion design at ESMOD Paris, now the founder of a rising fashion brand (RebeccaRowe.ca) named after her, is creating a trend of donning the women regardless of their body shape with the motto of “building confidence with clothes”. She is working for women’s fashion and with her brand, she is on a mission to establish her firm belief- “We’re DONE with the statistic that says, “80% of women hate what they see in the mirror.” Building impenetrable confidence instead.” Rebecca is on a mission to make every woman confident for what they are and how they look.

Rebecca, the Founder of RebeccaRowe.ca. Photo courtesy: RebeccaRowe.ca.
As a continuation of Fashionnovation’s search for unique, sustainable, rising brands, Kazi Purba, the Founder and President of Fashionnovation has interviewed Rebecca, the founder of the aforementioned brand. Let us hear about the venture directly from our today’s focus-Ms. Rebecca!
Ms. Rebecca, since our attachment with your insta account, we see your stories and learn a lot of your daily activities. Your works are really interesting and empowering which led us to know about you and your wonderful brand. Would you please tell us something interesting about yourself?
My brain instantly went to, 6’1” Canadian Virgo with a fashion brand and expert in visual identity. BUT, that’s boring. So something about myself? I am a caffeine addict, reformed fashionista, and horrible dancer and gym rat… not sure if that’s at all more interesting.

Rebecca’s instagram account.
Qute interesting it is! You created a brand called RebeccaRowe.ca. What’s the story behind your brand? What motivated you to establish that?
My brand started to help women build confidence. I wanted to design the clothing you grab when you’re speaking on stage, going on a first date, or start something you know is going to be hard.. After a few years of designing clothing like the ones I mentioned I realized I was much more passionate about helping women find confidence within their clothing. Since that realizeation I’ve been focused on Visual Identity: Using clothing as a tool for impenetrable confidence.

A glimpse of RebeccaRowe’s website.
The motivation I have has always come from my clients. I’ve set trail marker goals along the way that give me a little dopamine hits when I accomplish them but the bulk of my motivation is my clients.
That’s amazing! What’s your product range?
I offer clothing wholesale. A capsule selection of 4-season garments made to order. I also offer mindset workshops to understand through your personal visual identity and how to use your clothing as a tool for success. And finally, I offer decluttering services, using the clothing you have in your wardrobe to define your personal style and letting go of the pieces that no longer serve you.

Some collections of RebeccaRowe. Photo courtesy: RebeccaRowe.ca.
What special do you offer to your customers through your brand?
My brand is unique because I offer education on the way clothing affects you on a psychological level and give you the tools to use clothing for the greatest impact. Both on your body and in your closet.

Some collections of RebeccaRowe. Photo courtesy: RebeccaRowe.ca.

Some collections of RebeccaRowe. Photo courtesy: RebeccaRowe.ca.

Some collections of RebeccaRowe. Photo courtesy: RebeccaRowe.ca.
Does your brand care about the environment and sustainability? How are you promoting sustainability with your works?
Every small brand cares about the environment in some way. The environmental debate within fashion is so vast that the designers who care have to pick an avenue that they support the most and work off their own unique set of values. I produce my garments to order and they are made in small batches to reduce waste.
What are your future plans with your brand?
In the next five years I’d like to take my brand across Canada, with boutiques carrying my line and myself offering talks and workshops in High Schools. Teaching boundaries with clothes is a great way to have boundaries in other areas of your life.
To find RebeccaRowe.ca, you can visit the following links:
Website: www.rebeccarowe.ca
IG: @rebeccarowe.ca
Tik Tok: @rebeccarowe.ca
FB: RebeccaRowe.ca
Best place to connect with her, is on email: hello@rebeccarowe.ca
To read more shoutouts like this, you can see our Shoutout section.
You can also read about another beautiful and sustainable brand called Mari Michel that works with rescued silk here.
To get featured or publish sponsored posts in our website, please email us at: fashionnovationfd@gmail.com
by Purba | Jan 14, 2023 | Shout out |
Fashionnovation is always looking for lucrative and trendy fashion brands that can offer the best products for their prices. When RIHOAS reached us, we first checked out their stories, motto and commitment. Our eyes sparked when we dug deep into their collections and all of their mottos aligned with their products which ultimately let us to make a wish list of Top 5 picks from RIHOAS. This unique women’s clothing brand inspired by Hollywood movies can really give you the vibe of your favourite film stars. This brand is destined to make you look chic, confident and beautiful like the actresses you always fancy. This is a brand to rise confidence and self-love.
This brand has so many good collections that narrowing down to a wish list of Top 5 picks from RIHOAS is almost a mammoth task.
- Beautiful tops
- Dresses
- Knit tops
- Bottoms
- Accessories
- Swimwear
- And Various offers and discounts that you can avail time to time
All in all, the young fashion designers of Hong Kong have so much to offer you! And as usual, we have listed the Top ten picks from RIHOAS from their collection so that you can easily get your eyes on the ones that you should shop immediately.
The Round Neck Wavy Stripe Cardigan

RIHOAS’ Round Neck Wavy Stripe Cardigan. Photo Courtesy: RIHOAS. Collage Courtesy: Fashionnovation.
This particular cardigan is our favourite because of the wavy green stripe in it. This will give you an essence of the nature and the green in it will give you a calm and peaceful feeling. For a nature lover, this one is a must!
The Solid Cutout Slim-fit Knit Top

RIHOAS’ Solid Cutout Slim-fit Knit Top. Photo Courtesy: RIHOAS. Collage Courtesy: Fashionnovation.
Our next pick from our Top 5 picks from RIHOAS, is the the Solid Cutout Slim-fit Knit Top. We love this top for its unique cut-out between the chest and the neck. This convex shape will surely make you unique in the gathering and your uniqueness may start a conversation with people too. Women look beautiful in knit tops and this unique slit will increase the beauty in you.
The High Waisted Floral Midi Skirt

RIHOAS’ High Waisted Floral Midi Skirt. Photo Courtesy: RIHOAS. Collage Courtesy: Fashionnovation.
To match with The Solid Cutout Slim-fit Knit Top mentioned previously, you’ll certainly love this beautiful floral midi skirt. This midi skirt is at knee length and has beautiful floral patterns that makes you beautiful and sleek. This is a great skirt to wear with belt in the summer. You’ll certainly feel like a Hollywood movie actress walking casually in a love scene while wearing this skirt. Highly recommended!
The Solid High Waisted Straight Corduroy Pants

RIHOAS’ High Waisted Floral Midi Skirt. Photo Courtesy: RIHOAS. Collage Courtesy: Fashionnovation.
The Solid High Waisted Straight Corduroy Pants from our Top 5 picks from RIHOAS, is a chic straight pants that will give you Hollywood actress confidence when you will walk along the way. This pants is straight which will show confidence, discipline and emit an essence of your higher self. Moreover, the colour of the pants emits trustworthiness. So, if you are a chic and confident lady who stands for herself should try this corduroy pants.
The Black V-Neck Tunic Midi Dress

RIHOAS’ Black V-Neck Tunic Midi Dress. Photo Courtesy: RIHOAS. Collage Courtesy: Fashionnovation.
The last one from our Top 5 picks from RIHOAS is the Black V-Neck Tunic Midi Dress. This is the classic colour that we all love when we want to look sleek and confident. The V-neck in the dress and the buttons in the tunic gives a great semi-casual look that is destined to impress anyone. You’ll love to use it as a casual streetwear and stun anybody gazing eyes on you. This is a midi dress, you’d love to collect in your wardrobe.
This is always tough to choose the best ones and narrow down when all look best! So, it is a mammoth and a daring task to choose a few from so many great ones. Fashionnovation is always there to help you find the TOP from the top ones and present you to your eyes. So that the rest of your work is to just shop them.
So, this is our wish list of Top 5 picks from RIHOAS. We’ve done the hard job of narrowing down, now it’s time for you to shop! To check out these wonderful items, you can directly go to their online store and avail them at lucrative prices here.
NB. This is a sponsored post with RIHOAS. All opinions are 100% our own.
You can have a look at our other wishlists
here. And if you’re interested in fashion trends of 2023, you can also visit
here!
To know the best gifts to give your mom, you can check this article
here!
To get featured or publish sponsored posts, please email us at: fashionnovationfd@gmail.com
by Purba | Jan 12, 2023 | Academic, Our works |
Why a Discussion on Pattern Making Process?
As we need patterns to form a final dress, we worked on making patterns according to our inspiration and selected dress style. The inspiration of the dress was ‘Breath of fresh air’- a post pandemic liberating expression when the world came out from their confined zones to take the breath of fresh air. As we have already discussed the season, customer profile, theme board, mood board and all the necessary information in our portfolio, we are just covering the process report of pattern.
Contents
- Introduction
- Some background of the work
- A list of pattern pieces
- Tops
- Front bodice (right and left)
- Back bodice (cut on fold)
- Sleeve
- Bottom Portion
- Front skirt (layer 1 and 2)
- Front skirt (layer 3)
- Basic skirt (back)
- Production pattern
- Sewing details
- Conclusion
Some background of the work:
Theme name: Breath of fresh air
Season: Spring/ Summer 2022 Dress category: Casual Streetwear Customer profile:
Gender: Female
Age: 18-25
Country: United States of America (USA)
Region: New York City
Educatonal status: A-leve to undergrad student
Occupaton: Student
Monthly expense: $2000
Hobby: Travelling, reading

Figure 1 Final dress sketch. Photo courtesy: Kazi Purba.
A list of pattern pieces:
- Front bodice (right)
- Front bodice (left)
- Back bodice (cut on fold)
- Sleeve (1*2= 2)
- Skirt (Front) Layer 1, Layer 2.
- Skirt (Front) Layer 3
- Skirt (Back) Layer 4
Size of the pattern: All the patterns are made using the measurement of the size 10 dummy.
Tops:
We have mainly done the patterns in two stages- 1. Basic block and 2. Production Pattern (by adding allowance to the basic block)
1. Basic Block
Front bodice (right and left)
The front bodice is mainly done using the basic bodice and a touch of dart manipulation.
Figure 1: Basic bodice (front). Photo courtesy: Kazi Purba
As our top is asymmetrical, we couldn’t just make the two parts of the front bodice same by cut and fold. That is why, we had to take the basic bodice, then cut and fold and then we had to perform dart manipulation.
Figure 2: The full part pattern with dart manipulation. Photo courtesy: Kazi Purba
Figure 3: Two parts (right and left) of the front bodice with darts. Photo courtesy: Kazi Purba
Back bodice (cut on fold)
For our dress, we kept the basic back bodice. The basic back bodice was made with the size 10 dummy measurement. This is done by cut and fold.

Figure 4: Basic bodice.(back). Photo courtesy: Kazi Purba.
Sleeve
The sleeve is made according to the basic sleeve.

Figure 5: Sleeve. Photo courtesy: Kazi Purba
Bottom Portion
Front skirt (layer 1 and 2)
According to our design, we have developed the pattern into three layers for the front skirt.
The basic front skirt is firstly cut on fold and then it is customized according to the design of the dress using vary from curve ruler. Two patterns are made in this way. The layer 1 and 2. The layer 2 is 3 ich longer than the layer 1
Figure 6: Layer 1, 2 and 3 of front skirt. Photo courtesy: Kazi Purba
The front skirt is made by using the basic front skirt.
Front skirt (layer 3)
The layer 3 is made by using the flipped version of the layer 2.
Basic skirt (back)

Figure 7: Basic skirt. (back). Photo courtesy: Kazi Purba.
The back of the bottom part of the dress is developed using the basic skirt. It is used for cut and fold.
Production pattern:
Patterns are traced and made again using seam allowance.
Tops

Figure 8: Two parts (right and left) of the front bodice with darts(Production pattern). Photo courtesy: Kazi Purba.

Figure 9: : Basic bodice.(back) Production Pattern. Photo courtesy: Kazi Purba.
Figure 10: Sleeve (Production pattern) Photo courtesy: Kazi Purba
Bottom portion


Figure 11: Layer 1 and 2 of Front skirt (Production pattern). Photo courtesy: Kazi Purba
Figure 12: Basic skirt. (back) Production pattern. Photo courtesy: Kazi Purba
Sewing details:
Side seam is done by chain stitch using Overlock machine.
And the others are done by Plain stitch using Single needle lock stitch machine.
Conclusion:
The patterns were made with reference to the basic blocks we created in our early pattern courses.They were traced and then customized accordingly. The basic patterns that we learnt to make, gave us a great opportunity to understand more complex patterns and thus we implemented them to make patterns for our designed dress. The previous actions (eg. Theme board, mood board, etc.) and further actions were taken accordingly to make the dress which we have covered in the portfolio.
The report was written by: Kazi Purba, the Founder and President of Fashionnovation, for his final year Portfolio project in Department of Textile Fashion and Design, Bangladesh University of Textiles (BUTEX).
For any query or if you want to publish your articles in our website, please email: fashionnovationfd@gmail.com
As you’re interested in pattern making process, you’ll also be interested in fashion draping.
You can also read all of our fashion trend related articles here:
Fashion in the 21st century for learning about the overall fashion trends of this century
Fashion trends of 2019, 2021, 2022 and 2023 you’ll also get to know some basics of fashion trends.
by Purba | Dec 14, 2022 | Academic, Top Trends |
Trend analysis is a part and parcel of fashion design studies. As Fashionnovation talks about fashion and is going to be a repository of fashion related knowledge, we have taken the responsibility to gather and present such knowledge as much as possible. That is why we have various Trend analysis related articles, have trend analysis of 2021, 2022. and 2023. Also have the overall trends and features of the 21st century fashion which is the best article of this kind in Google.
So, to fill up the gaps, we have also included the fashion trends of 2019.
Things that we’ll cover!
The 12 colour palette
Basic colour palette!
Silhouette forecast of 2019
Makeup trend 2019
Haircut and hair colour trend 2019
Accessories forecast 2019
Besides these, you will also get to know some basics about fashion trends, trend analysis, colour forecasting, etc.
What’s trend analysis?
Trend analysis is the act of collecting information and attempting to figure out a pattern from the accumulated information. In fashion trend analysis has a lot to do with the seasons, past history of dress-ups, demography, etc.
Trend analysis in fashion industry?
The fashion forecasting process includes the basic steps of understanding the state of the target customers, collecting information about the available products, preparing information, determining trends, and choosing appropriate products for the company and target customer. Color and style are two of the important objects to forecast for most buyers and merchandisers.
For getting free trend reports online, the sources which make it easy to stay informed and watch the forecasting process unfold:
- Trend Tablet,
- Peclers Paris,
- Nelly Rodi Lab
- Fashion Snoops
WGSN and F-TREND are other important companies for online fashion forecasting.
Top 12 colour palette
Colour palette? Why color palettes are used?
A color palette, in the Digital world, refers to the full range of colors that can be displayed on a device screen or other interface, or in paints or illustrations.
Who chooses the Colour palette?
The Pantone Color Institute’s 2019 “Color of the Year” is called Living Coral (16-1546). The Institute choses and declares a color of the year every year. This is one of the most influential committees which consists of a group of 10 people whose names are kept secret. They meet in Europe twice a year — May and November — at the invitation of Pantone, a company based in Carlstadt, N.J., whose only business is color.
Interestingly, according to NPD, a market research group, this company has a hand in the color of about half of all garments sold in the U.S.
Top 12 colour palette for spring/summer 2019!

Top 12 colour palette for spring/summer 2019!
Top 12 colour palette for Autumn/winter 2019!

Top 12 colour palette for Autumn/winter 2019!
Basic colour palette!

Basic colour palette!
The Basic scheme contains both primary colors (red, yellow, blue) and secondary colors (orange,
green, and purple) from the color wheel. All these colors are bright, bold, and contrast to each other, that make the Basic scheme so eye-catching. Meanings: Strong, solid, clear, simple, direct.
Silhouette forecast of 2019

Silhouette forecast of 2019

Make up trend 2019

Make up trend 2019
Hair cut trend 2019

Hair cut trend 2019
Hair colour trend 2019

Hair colour trend 2019
Click here to know about the 2023-24 Lehenga Trends.
If you want to know about fusion fashion trends of 2024, you can go here!
If you want to read the trendiest fashion pieces you can sew in this winter, you can read this exclusive article!
If you’re a man or a fashion designer interested in designing men’s fashion, you can straight go here! This article is written based on the WGSN 2023-2024 trend reports!
If you want to learn about the modestwear trends of 2024, you can go here!
by Purba | Dec 10, 2022 | Academic, Our works |
What is draping in fashion?
Fashion draping is the process of positioning and pinning muslin on a dress form to create the basic pattern or to design or innovate new designs of dress. In the draping lab, our students do a lot of experiments where study on variation of cascade is one of many. Draping for fashion design is a great science and art that helps the fashion designers to do hands-on experiment to bring their products from design to manifestation.
How to drape a Cascade?
First the basic draping of tops and skirts are done.

Basic draping of tops and skirts.

Variation of cascade 1. Front view.
This is the final variation of cascade and this is achieved by attaching the cascade with the basic tops by sewing.

Back and side view of cascade variation 1.
The cowl neck is attached with the cascade. The two types of variations give the tops an amazing view.

Variation of cascade (2) with cowl neck.

Variation of cascade (3)

Variation of cascade (4)

Variation of cascade (5)
These fashion draping works are done by Jeba Samia, a student of Department of Textile Fashion and Design, Bangladesh University of Textiles (BUTEX).
You can also read our another article on the creativity of our fashion students where they have done mind blowing fashion illustration.
You can also read another of our articles where the students have drawn basic fashion sketches.
And if you want to find out the relationship between creativity and fashion and know how our fashion students stay creative, you can directly go and read this article on Creativity and Fashion!
You can also read another draping experiment on the study on draping of basic bodice.
If you want to partner with us, collaborate, write articles or simply want to contact, feel free to email us at: fashionnovationfd@gmail.com
We always check your emails!